Randall Rollinson, SMP

SMG, Senior Associate
LBL Strategies, President and Founder


Randall Rollinson is a Senior Associate of Strategy Management Group and is the President and Founder of LBL Strategies, Ltd, a certified veteran’s owned business. He is a nationally recognized leader in the practical application of strategic management principles, tools and techniques. Since 1985, he has served more than 2600 clients in a wide range of industries with practical strategy facilitation, board development and performance management services.  He has international consulting and training experience in Poland, Rwanda, Belarus and China.  He has a special focus on industry associations. Over his career he has specialized in strategic management consulting, teaching and software development.

Randall’s instructional design work includes the Strategic Management Performance System, which won the 2001 Exemplar Award from the International Association for Continuing Education and Training, as an “exemplary, outstanding results-oriented program.” The most recent version of this online / onsite certification program is now offered in partnership with George Washington University College of Professional Studies.

He is a founding board member of the Chicago Chapter, Association for Strategic Planning (ASP.)  He is a certified Strategic Management Professional, an ASP Pioneer and an ASP Registered Educational Provider. He is a partner in the Strategy Professional Resource Center.  He recently co-authored a strategic management reference book entitled Strategy in the 21st Century:  A Practical Strategic Management Process.  In January 2011 he published an article in the journal Strategy and Leadership entitled “Should strategy professionals be certified.”

Randall holds an MBA in Management / Information Systems from DePaul University, a master’s degree in rehabilitation counseling and a bachelor’s degree in psychology from Southern Illinois University.  He has taken advanced certificate level training from DePaul University in executive information systems and project management. In 2012 he completed a Certificate in International Trade program at the World Trade Center of Illinois.  He has taken Balanced Scorecard training through the Balanced Scorecard Institute and George Washington University College of Professional Studies.  He recently completed an Advanced Measurement Certification program from the Balanced Scorecard Institute.

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